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Foreign market entry and culture formatIsbn:Softcover - 9783640384167 welche zum Teil sehr einfachSeminar paper from the year 2008 in the subject Business economics Miscellaneous, grade: 1,3, University of Aarhus, course: Culture and International Business, language: English, abstract: Going abroad is nowadays much more easy due to the continuous globalization process with lower transportation costs and immediate information exchange. Especially during the last decades firms have increasingly committed themselves to global markets in order to
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